3' reading time
ruinart x jeppe hein
carte blanche 2022
Since 2018, each year Ruinart has invited contemporary artists of international standing to share their vision of the Maison. The 2022 collaboration paired Carte Blanche and Jeppe Hein. The artist developed a project that evolves over the course of the year, appearing in the contemporary art shows in which Ruinart participates.
To celebrate this collaboration, a book by the artist and a collector’s item containing a bottle of Ruinart Champagne.
Maison Ruinart entrusts its 2022 Carte Blanche collaboration to Jeppe Hein. His interpretation, entitled Right Here, Right Now, puts the spectator at the center of the experience and of the terroir of the oldest Maison de Champagne.
JEPPE HEIN’S ARTISTIC VISION
“Jeppe Hein's work stands out for the surprising and appealing elements that put the viewer at the center of the event.”
He made his reputation with installations whose apparent simplicity altered the viewer’s relationship with space and encouraged dialogue.
Viewer participation is a crucial aspect of his work, as is his interest in the five senses and the four elements, which are included in his installations.
Right Here, Right Now: IN EVERY SENSE
Right Here, Right Now makes us aware of the beauty of the moment and of our existence in the world, through taste, touch, hearing and vision.The artist’s vision fits perfectly with Ruinart’s commitment to art that enhances our perception of nature, connects us to one another and elevates our spirits.Art that puts us into contact with the environment, recreating wonder and charm.
“ART MEETS THE ELEMENTSESSENTIAL TO THE MAKINGOF champagne.”
Jeppe Hein’s vision does not resolve into a static work, but a creation in continuous evolution, in which everyone can participate and collaborate.
To activate every sense.
To open our hearts and reflect.
We are here, and now.
Let us share this moment:
By listening to our internal sensations,
Enjoying an artistic experience,
Looking at our reflections,
We are in touch with the natural elements:
Earth, air, water, the sun.
We are connected to each other.
We are in touch with our innermost self.
And the experience is uplifting.